See the brands New Zealanders have voted as offering the best service in the industryTHE PREMIUM STANDARD
OF CUSTOMER SERVICE

INTRODUCTION

It is with great pleasure that Reader’s Digest presents the Quality Service Awards. We believe companies that deliver outstanding customer service should be recognised and rewarded in New Zealand.

Our Winners Showcase highlights which companies have gone above and beyond their customer service expectations.

We commissioned independent market research agency Catalyst to survey a representative sample of 1570 New Zealand adults. The data we collected was of those companies who over the past 12 months had provided the highest level of customer service across 32 categories, rating each organisation across the
5 key pillars of customer service: Personalisation, Understanding, Simplicity, Satisfaction and Consistency.

The highest rated company of each category has been awarded the status of Gold Winner, with the second highest rated company awarded the Silver Standard Winner. This prestigious award recognises companies that truly understand and value consumer needs.

Click here to see the winning companies in this year’s survey.

Have you ever wanted to voice your opinion about a company that gave you great service?
We have.

View The Winners

BRAND SHOWCASE


 

Car Insurance

Gold Winner

Car Insurance

Silver Winner

Cruise Operator

Gold Winner

Early Childhood Centres

Gold Winner

Electricity Providers

Silver Winner

Flooring Stores (excl. Tiling Stores & DIY Home Improvement Stores)

Gold Winner

Funeral Insurance

Gold Winner

Funeral Insurance

Silver Winner

Garden Centres

Gold Winner

Gas Providers

Gold Winner

Gas Providers

Silver Winner

Health Insurance

Gold Winner

Hearing Services

Gold Winner

Home & Contents Insurance

Gold Winner

Home Design & Build Services

Gold Winner

Home Maintenance (incl. Household Cleaning, Lawn/Garden & minor home repairs)

Gold Winner

Home Maintenance (incl. Household Cleaning, Lawn/Garden & minor home repairs)

Silver Winner

Internet Service Providers

Gold Winner

Life Insurance

Gold Winner

Mobile Phone Service Providers

Gold Winner

Optometrists

Gold Winner

Paint & Decorating Stores (excl. DIY Home Improvement Stores)

Gold Winner

Pet Insurance

Gold Winner

Real Estate Agencies

Gold Winner

Retirement Villages

Gold Winner

Roadside Assistance

Gold Winner

Roadside Assistance

Silver Winner

Tiling Stores (excl. DIY Home Improvement Stores)

Gold Winner

Travel Insurance

Gold Winner

Tyre Retailers/Servicing Centres

Gold Winner

Used Vehicle Dealerships

Silver Winner


METHODOLOGY

How Our Quality Service Survey Was Conducted

  • Market Research

    We commissioned a highly recognised independent market research agency, Catalyst, to survey a representative sample of 1570 New Zealand adults. Respondents were asked to nominate a service provider in up to 32 categories. To qualify to vote on a category, they must have used a service provider from that industry.

  • Consumers Voting

    Survey respondents were asked to rank their experience on the listed companies according to these questions:

    • "PERSONALISATION: How well was the company able to provide the consumer with an individualised customer experience?"
    • "UNDERSTANDING: How effectively was the company able to demonstrate a genuine insight into the customer's needs."
    • "SIMPLICITY: How quick and easy was the process of dealing with the company?"
    • "SATISFACTION: To what level did the company meet or exceed the customer's expectations?"
    • "CONSISTENCY: Did the company deliver ongoing quality service?
  • Rating

    The highest rated companies were judged the Gold Standard Winner, with the next closest company awarded the Silver Standard Winner. This prestigious award recognises companies that truly understand consumers' needs.

  • 2025 results

    We are confident that the results of this annual poll are the truly accurate measurement of New Zealand consumer sentiment in 2025. Great brands have wonderful success stories.


Go to Top